generations
Family experience carried through changing seasons, markets and customer needs.
Our story
Four generations close to the fruit, the grower and the market.
Roy Cave & Son has built its name in Sydney's produce trade through personal relationships and a consistent focus on premium Australian fruit.
What has endured
Good fruit. Straight dealing. Long relationships.
Our original website described 90 years and four generations of supplying Sydney with premium-quality Australian produce. Today, the family business is approaching a century of trade while remaining grounded in the same practical values.
Roy Cave & Sons Pty Ltd is an established Sydney Markets wholesaler specialising in fruit. Public market records and our long-standing trade presence place the business at Flemington, serving customers who value consistency and quality.
The new platform is not a departure from relationship trading. It is a way to make those relationships more visible, responsive and useful to growers across Australia.
Heritage, made useful
The market knowledge stays human.
market roots
An established physical trade presence supporting the digital market.
fruit focus
A history centred on berries, cherries, mangosteens, papaya and strawberries.
relationships
Growers and buyers can speak to a real broker through WhatsApp when it matters.
Looking forward
A modern market with an old-fashioned sense of responsibility.
Technology should remove uncertainty, not personal service. The platform lets growers control their stock and pricing while retaining a broker who understands the trade and can help move fruit carefully.
For growers